CASCADE BREWING
ART DIRECTION | Product Design
Cascade Brewing has been a pioneer in the sour beer renaissance since 2006 and is the proud innovator of the Northwest Sour in Portland, Oregon.
Spring | Summer 2022 Cascade Brewing was launching two new sours: one extra hop-focused and their first Rosé.
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Barrel-Aged Sour Ale with Strata Hops
Cascade Brewing’s direction was to exude Sunny Vibes with Staying Hoptimistic. With golden ale and hints of citrus notes; the idea was to design a playful and hop-centric label. The dusty teal provided an upbeat yet calming backdrop for the contrast of the navy, dusty yellow, and electric orange played up the citrus flavors and hoppiness. Sunny days ahead, Staying Hoptimistic.
Sang Rosé
IN-Bloom | DRY | Sour | Berrylicious
Cascade Brewing’s Sang Rosé is very Berrylicious, ooh, la, la! The project needed to bring key tasting notes of strawberries, watermelon, raspberries and rose petals to the forefront. To avoid the using the obvious rose petal or actual berries; we took the essence of a flower in bloom and fruits bursting to design an Art Deco pattern in all colors of the juice of the berries. Classy road trips; sippin’ rosé all day!
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